CRM

Meet FRM’s Resident Franchise Nerd

My name is Cassidy Ford, and I am a franchise nerd. Over the years, I've learned a thing or two about franchise management solutions. I'm also long-winded, much to my team's chagrin, so here is my story in brief. I began my career in [...]

5 Things to Look For in a CRM in 2020

Strategizing for growth through a pandemic is no easy feat. The face of franchising has changed drastically in some regards in 2020, forcing us to change the way we do business. As a franchisor, you’re shifting your goals and your focus. But are you [...]

New Feature Release–September 2020

FRM announced in March 2020 that we are now issuing an ongoing series of rolling updates. In September 2020, we released one of our most significant updates in a year, which included several new exciting features. Many of the upgrades of version 3.15.0 impact [...]

How Much Does a Franchise Management Tool Cost?

After a great many years in franchise sales, I'm frequently asked the one question everyone asks when making a significant purchase. That question is, “how much does it cost?” In my current line of work, that question more specifically is, “how much does a franchise [...]